Trade Marketing Project Manager (H/F)

Within the Marketing Department, the Trade Marketing Project Manager is responsible for leading and coordinating 360° trade marketing projects for the Wholesale division across the brands L'Occitane and Melvita. The role combines project management, trade marketing activation, operational execution, and business analysis, ensuring the successful delivery of marketing initiatives that drive brand awareness, customer acquisition, sell-out performance, and commercial growth across wholesale partners and key accounts. Major Responsibilities I. TRADE MARKETING PROJECT MANAGEMENT • Build annual Trade Marketing plans aligned with key commercial moments and ensure effective execution both in-store and online. • Lead and coordinate 360° marketing projects from briefing to implementation, working closely with Wholesale, Marketing, Retail, Digital and external partners. • Create marketing support materials including cheat sheets, flyers, pricelists, prospecting books, training materials and sales tools. • Coordinate the production and deployment of all POS materials : show cards, display items, leaflets, vitrophanies and merchandising assets. • Design planograms, elevation plans and oversee the production of merchandising and POS materials. • Coordinate shop-in-shop operations and monitor their performance. • Implement challenges and promotional activations for independent clients and key accounts. • Liaise with Retail and Digital teams to create full 360° activations for the Wholesale channel. • Define and coordinate social media activations in collaboration with the Marketing Team and develop digital toolboxes for wholesale partners. • Explore new opportunities to increase brand visibility through partnerships, events and VIP customer activations. • Ensure digital content compliance across wholesale pure players and e-commerce key accounts. • Act as the main point of contact for ad hoc operational requests from wholesale customers and key accounts. Project Management Example • Lead wholesale activation projects from A to Z, including shop-in-shops, retail events and pop-up stores: from concept development and planning through supplier coordination, budget management, implementation, launch and post-campaign performance review. II. BUSINESS ANALYST • Manage CNK code creation requests for pharmacy and para-pharmacy channels. • Manage new POS openings within internal systems. • Create and follow up Purchase Orders. • Support field teams and wholesale partners with operational needs and execution. • Manage product code switch requests and prepare FIFO summary documents to ensure clear communication with customers. • Analyze sell-out performance and provide actionable recommendations to optimize trade marketing plans. • Monitor campaign results, activation effectiveness and overall business performance. • Track key KPIs and prepare reports to support decision-making and continuous improvement. • Contribute to identifying growth opportunities and improving commercial performance across the wholesale channel.

- Interest in the beauty/cosmetics sector and have a first experience in marketing and/or communication with confirmed project management skills - Proven ability to multi-task and meet deadlines - High school diploma ; a degree in marketing, business or a similar field will be a great asset - Analytical skills - Great can-do & team attitude - Ability to work in a team environment with a high degree of flexibility - Excellent working knowledge of MS Excel and functions - Basis Canva skills preferred - Being open-minded, dynamic, curious, and able to make proposals What we need from you : - Highly organised with excellent planning skills - Proven creativity and strategic & analytical capability - Outstanding attention to detail - Excellent understanding of driving new customer acquisition & brand awareness - Ability to manage several projects simultaneously - Good under time constraints and last-minute deadlines, comfortable in a fast-paced retail environment (proactive & reactive) - Has ease of skill using computer programs, like in-store POS systems and online BI tools. - Ability to work independently as well as within a team, as a team player, between the different departments of the company

Depuis 1976, L’OCCITANE crée des soins aux huiles essentielles et des parfums naturels, dédiés à la beauté et au bien-être. Aujourd’hui, le Groupe L’OCCITANE est présent dans plus de 90 pays avec plus de 3000 points de vente dans le monde et développe et distribue huit marques de cosmétiques naturelles : L’Occitane en Provence, Melvita, Erborian, L'Occitane au Brésil, LimeLife, Elemis, Sol de Janeiro, et Grown Alchemist.